The Double or Nothing Ecommerce Podcast with Joe Chavez

There's never been a better time to be a marketer

Episode Summary

In this episode on the Double or Nothing podcast, Mike Mclean, Partner of The Hypo Group, shares an important principle, people must be understood. He believes that effective marketers understand people by putting themselves in their shoes. With little to no information to begin a campaign, Mike has the ability to identify the demand and achieve objectives. Listeners will be activated to empathize and execute. Let's jump in as we go Double or Nothing with Mike Mclean.

Episode Notes

As a company expands to be an enterprise, new obstacles emerge that endanger its future growth. In this episode, we will focus on Mike's ability to take ownership of each project from start to finish. A marketer who used soft skills to grow his Google Ad budget from $50 to over $1,000,000 in a year. Listen in as he explains how you can get your dream career. Even without formal education.

Key Takeaways

What inspired me about Mike is his technical ability when it comes to expanding his connections and advancing his management job.

What I learned talking with Mike is his project management skills are extraordinary.

This episode is for anyone who wants to pursue their dream career despite a lack of academic education.

In one word this episode is Inspiring.

This episode's worth a listen because Mike is a marketer who employed soft skills to increase his Google Adwords spending from $50 to over $1,000,000 in a year.

 

Show Links

Mike on LinkedIn